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View Full Version : What's up with exaggerated floor numbers?



Visionist
March 13th, 2013, 10:30 PM
Seems every tall building in town has some arbitrary number pulled out of thin air? TWC has 55 storeys but is advertised as having 80! TWT's elevator panels show 90 storeys available through some twisted magical formula no doubt... It's one thing to skip levels four, thirteen etc due to (IMO ridiculous) international superstitions, but this is just simply baffling. The ESB's deck on the "215th" floor I bet...

stache
March 14th, 2013, 01:15 AM
Brought to you by the same people that make up fictitious 'status' addresses (1 Times Square, etc.).

IrishInNYC
March 14th, 2013, 08:55 AM
No big mystery...bigger/taller is better. 56 Leonard St: 55th floor "Marketed as 60".

vanshnookenraggen
March 14th, 2013, 01:36 PM
"Just say Smith again. It don't matter. None of this matters." -Carl

GordonGecko
March 14th, 2013, 02:22 PM
http://thinksoul25.files.wordpress.com/2011/07/being-john-malkovich.jpg

http://24.media.tumblr.com/tumblr_m8cogczKL91qe0nlvo1_1280.jpg

Visionist
March 14th, 2013, 03:52 PM
So it's just cynical marketing then? How unbelievably cheesy & stupid. Surely any building owners can just come out and state their tower has "300" floors then? Are these numbers actually official? Absolutely dreadful.

EastMillinocket
March 14th, 2013, 05:13 PM
Official by whose standards? Does anyone buy in reliance on the number of floors? Then there might be a claim for fraud.

RoldanTTLB
March 14th, 2013, 08:31 PM
Just from a marketing perspective, coming up with a nice round looking floor number makes sense because no one wants to say 73 stories when 70, 75, and 80 are all far more memorable and serious sounding. Floors with 8s in them are also more valuable as per other international beliefs.

Another big trend in luxury these days is the construction of duplexes in a tower. That lets you get even more creative still with floor numbering. And thus floor number becomes an enumeration independent of the number of floors.

Visionist
March 17th, 2013, 11:49 AM
Another big trend in luxury these days is the construction of duplexes in a tower. That lets you get even more creative still with floor numbering.

Wouldn't this reduce rather than increase the floor count? Dependant on full-floor or not, duplex/triplex condos would reduce the available number by 50 or 75%?

RoldanTTLB
March 17th, 2013, 05:33 PM
The count or the numbers you put on the elevator? You can count these duplexes as two floors, or if they have mezzanines in them, you can even count duplexes as three floors. There's no need to count one duplex as a single floor (which would certainly shrink the floor numbers).