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Thread: New Brunswick Rising

  1. #331


    Awesome development! Exciting start

  2. #332
    Forum Veteran West Hudson's Avatar
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    Jersey City/Harrison, NJ

    Thumbs up More on The Hub

    From NJbiz (the site looks enormous in the aerial...I didn't realize the site is that massive):

    Perfect together: How Rutgers is helping to drive interest in The Hub @ New Brunswick

    By Mario Marroquin and Tom Bergeron, March 28, 2017 at 12:27 PM

    A rendering of the planned Hub @ New Brunswick Train Station project. - (NEW BRUNSWICK DEVELOPMENT CORP.)

    The Hub @ New Brunswick Train Station is not officially a part of Rutgers University. But as New Brunswick Development Corp. President Chris Paladino explains it, the project is nothing short of an extension of the state university.

    “The biggest driver of this site is the university,” he said. “Eighty percent of the potential tenants we speak to, that’s the main reason they are considering New Brunswick.

    “There’s mass transit, there’s the fact that there’s an urban infrastructure that’s proven, there’s the fact there are housing opportunities, but it’s the access to relationships with not just the research that’s going on but access to quality employees that they’re used to hiring that’s bringing them. We’re talking to a lot of tech companies that are used to hiring Rutgers kids.”
    Related Stories

    Chris Paladino in the NJBIZ Power 100JLL chosen to market New Brunswick redevelopment projectGoing Yard: At Rutgers, the transformation of the College Avenue Campus is coming into focus

    Paladino said Devco isn’t the only one doing the recruiting, giving a nod to Rutgers President Robert Barchi.

    “We’ve found President Barchi to be a great partner,” he said. “He’ll get on the phone with a CEO and be very convincing. He has an entrepreneurial spirit.”

    Paladino, the mastermind behind so many of the upgrades to the city, said the site will house 1.7 million square feet of redeveloped mixed-use space across from the New Brunswick train station.
    The project will encompass multiple buildings and include high-rise residential units and promenade at street level.

    JLL, led by Dan Loughlin and Scott Lesh, managing directors; Peter Ladas, senior vice president; and Scott Stange, vice president, will make up The Hub’s exclusive marketing team.

    The future site of The Hub @ New Brunswick Train Station. - (NEW BRUNSWICK DEVELOPMENT CORP.)

    Loughlin said getting in at the opening stage will be a plus for tenants.

    “Since we are in the early stages of development at The Hub, a prospective tenant can participate in the design and specifications of the buildings,” he said.
    And while residential will be a part of the project, Paladino said it is by no means the driver.

    “That’s probably the least important, because we have other residential sites in the city,” he said. “If we get some office users or research users, we’ll use that to fill in the retail that we want and then infill it with no more than 200 to 300 residential users.

    “We’d like to kick the site off with at least a 300,000- to 400,000-square-foot office building.”

    A rendering of what The Hub @ New Brunswick Train Station would look like when completed. - (JLL)

    The Hub will be linked by a sky bridge to the city’s Amtrak and NJ Transit commuter rail station.
    That connection, Paladino said, is key.

    “Companies are finding it more difficult to convince employees to work in a Holmdel or a Matawan because there’s nowhere for them to live,” he said. “Or, they’re living in Hoboken or New York City, so commuting from there to here makes sense.”

    The goal, Paladino said, is to make The Hub the center of it all.

    “The Hub will become the region’s most exciting 24/7 mixed-use neighborhood, right in the heart of downtown New Brunswick,” he said. “It will be New Jersey’s center for innovation and collaboration — a space where patent-pending technology is a daily occurrence.”

    The ultimate goal? Follow the blueprint that has worked so well in Boston with Harvard.

    “I’m totally willing to become Kendall Square Light,” he said.


    Last edited by West Hudson; March 31st, 2017 at 10:47 PM.

  3. #333
    Forum Veteran West Hudson's Avatar
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    Default Cultural Center Tower FINALLY Happening; Aiming to Break Ground in August

    I think plans for the tower were first announced back in 2004 or 2005, so this one has been a long time in the making. One more step forward toward becoming a substantial city!

    Two interesting things that jumped out at me:
    1. The residential component is targeting empty nesters, which is quite a contrast to the millennials that most new buildings are marketed to.
    2. The building is getting some financing in the form of air rights, so I'm wondering who bought them and how tall they will seek to build.

    From NJBiz:

    State-of-the-art, $190M arts center coming to New Brunswick

    By Tom Bergeron, April 4, 2017 at 10:55 AM

    A rendering of the planned New Brunswick Performing Arts Center. - (NEW BRUNSWICK DEVELOPMENT CORP.)

    The New Brunswick Performing Arts Center, a world-class facility that will host four companies in a state-of-the-art 22-story building that features two theaters, three rehearsal stages and 240 apartments in the heart of the city, is close to becoming a reality.

    The project, which has been on the drawing board for more than a decade, will break ground this summer with a goal of opening in the summer of 2019, developer Chris Paladino, the president of New Brunswick Development Corp., told NJBIZ.

    The project, which Paladino calls the “biggest public-private partnership in state history,” will cost $190 million.

    The building will go up across the street from the Heldrich Hotel, on the spot that currently houses the George Street Playhouse and the Crossroads Theatre. Those two companies will be joined at the new facility by the American Repertory Ballet and the Mason Gross School of the Arts at Rutgers, Paladino said.

    Paladino said two meetings in the coming days will finalize the project. Rutgers University is expected to announce the move of Mason Gross performances following a meeting of its Board of Governors on Thursday. And a final planning board meeting in New Brunswick is expected to give the final municipal land use approval April 10, he said.

    Paladino said a demolition of the area will begin June 5, with a formal groundbreaking scheduled for August.

    Paladino compared the building’s design and concept to arts centers in New York City and elsewhere. He said it will be “totally state of the art,” and built in a way to maximize the number of performances — and, thus, visitors — to the area.

    “On the ground floor, we’re building a lyric theater and a second stage, with a residential lobby, office lobby and theater lobby,” he said.

    One of the keys, he said, is to have a shared lobby for two theaters, which will seat 485 and 300 people, respectively.

    “From a design standpoint, we’ve got one lobby, because you want those audiences mixing,” he said. “You want people saying, ‘Hey, what’s going on over there, maybe we’ll go to that next weekend.’ A lot of theaters in New York do that, where they have several theaters off one lobby.”

    Paladino said there will be plenty of nights of audiences because of what’s on the second floor, where there will be three rehearsal spaces, two of which copy the layouts of the theatres below.

    “The thing that’s going to really make this work is that we have another floor of studio space,” he said. “Since these rehearsal studios match the size of the stages, you don’t have to waste time allowing people to rehearse on the stage. They rehearse there until they are ready to do tech and then they move to the main stage. We figure we pick up 80 performance nights because of the building layout.”

    A rendering of one of the two theaters at the planned New Brunswick Performing Arts Center. - (NEW BRUNSWICK DEVELOPMENT CORP.)

    The fly space, or the area well above the stage, is another factor enabling the center to have more live performances, he said.

    “We have an 80-foot fly and an orchestra pit that can have 50 players in it, so you can do opera,” Paladino said. “The huge fly space also allows you to have scenery that you can take up and put down. If you’re not performing on a Monday night, you can take up the stage and do a comedy performance or something else.

    “What happens with older theaters is, you build a set on the stage and it’s always there and then you can’t do anything else.”

    Paladino estimates that the building’s design will encourage another 40,000 people to annually attend performances.

    Some of those visitors may never leave. Some 240 one- and two-bedroom apartment units are being built to help pay for the building.

    To serve the residents, the third floor will be amenities, with a fitness room, yoga studio, demonstration kitchen, massive communal living room space and a co-working space, Paladino said. A pool will be on the roof, he said.

    Paladino said one-bedroom units figure to go for approximately $2,200 a month, with two-bedroom units going for $3,000.

    Paladino said he expects to attract a lot of empty-nesters to the units. The biggest draw, however, will be the design elements of the arts center.
    “It’s totally tripped out from a technological standpoint,” he said. “Totally state-of-the-art technical grid and catwalks.”

    There appear to be plenty of companies eager to use the facility.

    “This is going to be a new performance venue for both George Street Playhouse and Crossroads Theatre,” he said. “The American Repertory Ballet, which currently does not have a home, is going to make this their home. In fact, in the parking garage, we’re building studio space so they can expand.”

    And then there’s the tie to the university. Paladino said having the Mason Gross School of the Arts as a partner is win for all involved.

    “Getting Rutgers to have its performances based downtown is great for the city, but it’s just as important for the students to be working in a professional theater alongside professional actors and stagehands,” he said. “That opportunity to be in a professional environment is priceless.”

    And while Mason Gross will perform in the spaces quite often, it will not be abandoning its current performing, exhibition and rehearsal spaces at Civic Square and over at 85 George St. on Douglass Campus. The school’s administration also will not relocate.

    Paladino was quick to note the Rutgers programs will be able to perform at the same high level as the others.

    “Mason Gross has an extraordinary reputation,” he said. “So, we’re not doing them a favor; they are doing us a favor in being here.”

    Related Story
    Take a look at the plans for the New Brunswick Performing Arts Center (slideshow)

    Paladino, who has envisioned the project for more than a decade, credited the willingness of so many to work together to make it a reality.

    In total, the project is receiving support in the amount of $90.5 million: $40 million in Economic Redevelopment & Growth funds from the New Jersey Economic Development Authority, $17 million from Rutgers University, $15 million in redevelopment area bonds, $6 million from the County of Middlesex Cultural Arts Fund, $6 million from New Market Tax Credits, $4.5 million from The New Brunswick Cultural Center and $2 million in air rights payments.

    Additional money for the project will come from developer equity, debt raised by the private-sector partner, and bond proceeds from the New Brunswick Parking Authority.
    Elkus Manfredi will serve as the architects.

    “It really is probably the biggest public-private partnership in New Jersey, when you think of who is involved in it,” he said. “It’s Middlesex County, it’s the city of New Brunswick, it’s the state. Everybody has been involved in it. And with the help of the governor and the Senate president, we were able to get special additional ERG allocations added to EDA for this project, which really made this thing work.

    “That’s really the formula. You get everybody to get engaged.”

    Then build a center that’s the center of it all, he said.

    Paladino said the design of the bottom floors will bring a new ambiance to New Brunswick.

    “The studios will always be lit,” he said. “Kind of like Alvin Ailey in New York with a little bit of Lincoln Center and the newer buildings there.

    “It will really make this an exciting place.”

    Last edited by West Hudson; April 7th, 2017 at 12:30 AM.

  4. #334
    Forum Veteran West Hudson's Avatar
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    Thumbs up Updates: The Hub & Cultural Center Tower

    Based on images from the webcam, it looks like soil testing is taking place at the Hub site. You can see it here:

    And, demo started last month at the Cultural Center Tower site:

    As Theater Demolition Progresses, New Brunswick Looks Toward the Future

    August 12, 2017 at 9:25 PM

    Workers tear down the Crossroads Theatre this week, as seen from Bayard Street. Its longtime neighbor, the George Street Playhouse, is all but gone.

    NEW BRUNSWICK, NJ — Walk around downtown New Brunswick during any workday and you'll hear it: the sounds of a changing city.

    Workers, perched on cranes and manning excavators, tear into buildings and rubble off Livingston Avenue. Heavy machinery roars, and tumbling building materials rumble. The scatterbrained noise tells passersby that something is going on here.

    And that something is the demolition of two heralded New Brunswick venues, the George Street Playhouse and the Crossroads Theatre. The Playhouse is now all but gone. The Crossroads still stands, but its facade is compromised, parts of it resembling a jagged shark bite.

    The two buildings are coming down to make way for the New Brunswick Performing Arts Center. The 22-story high-rise will feature two top-notch theaters, rehearsal spaces, offices, more than 200 luxury apartments and, in the rear off Bayard Street, a connected parking garage.

    What officials and arts leaders have dreamed of for more than a decade is now coming to fruition. And demolition, which officials said began roughly one month ago, is the first concrete step toward what they hope will be an even better New Brunswick arts scene.

    “With every project we do, we think it's going to be the project with the greatest impact—because so many are transformational, and others have had an extraordinary impact on the city,” Christopher Paladino, head of the New Brunswick Development Corporation, or Devco, the redeveloper for this initiative, told TAPinto New Brunswick. “I certainly feel the same way about this project.”

    The George Street Playhouse once stood here, its marquee flanked by the trees.

    But before anything new goes up, the old must come down.

    Devco expects demolition to be completed by the end of this month. Immediately afterward, it plans for workers to begin digging the foundation of the new performing arts center. By mid-September, Paladino said, the project should enter “major construction mode,” with a groundbreaking ceremony targeted for early October.

    That fast pace is no accident.

    “We have no choice. We have deadlines with respect to our financing,” Paladino said. “We're going to build almost half a million square feet in 22 months.”

    Because the mixed-use project uses state tax credits, amid a web of other financial arrangements, the building must be opened by summer 2019, according to officials. That means, in just a couple of months, the area near Livingston Avenue and George Street will become a breathing, buzzing construction site, teeming with masons, bricklayers and iron workers, Paladino said.

    Just a few months ago, the Crossroads Theatre was busy putting on shows here.

    And in just 12 days, on Aug. 23, he added, the partners in the sprawling project—from Devco and the city itself to Rutgers University and the New Brunswick Cultural Center—expect to close on the financing.

    Nearly all of the construction documents are completed. The design work that remains touches mostly on cosmetics, like the look of the theaters' shared lobby, and which colors and fabrics to use, Paladino said.

    But the big-picture stuff is in the books.

    David Saint, George Street Playhouse's artistic director of 21 years, wasn't exactly sad to see his company's former home destroyed. The old theater—a former YMCA building—offered more problemsthan it did charm, he said.

    The coming performing arts center, meanwhile, could prove a world-class home for Saint and his theater company—and whomever else chooses to host shows there. The American Repertory Ballet, for instance, already announced that it will move into the tower. Rutgers' Mason Gross will also hold performances there.

    The remains of the George Street Playhouse.

    Given New Brunswick's proximity to New York, it's quite possible that top talents in theater will choose to host early openings of plays bound for Broadway right here, in the Hub City, Saint said.
    “It's been a long time coming, and I'm more than excited,” he told TAPinto New Brunswick. “I'm really walking on air about it.”

    This point in time reminds Saint of when a top architect flew over New Brunswick many years ago at the request of John Heldrich, a legendary Johnson & Johnson executive who has since died. The architect pointed to a triangle carved out by three roads—Livingston, George and New Street—and declared it a magnet that should house the city's arts center, Saint said.

    Decades later, and that arts center remains in the precise spot. But after just a month of demolition work, it's clear that its future won't look much like its past.


  5. #335
    Forum Veteran West Hudson's Avatar
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    Thumbs up More on the Cultural Center Tower + New Renderings

    Some great renderings here, presumably the latest. Looks like they replaced the plain masonry wall on the side of the tower with alot of glass:

    New Brunswick Invests In The Arts

    By Gary Wien

    For decades, New Brunswick has been one of the most vibrant arts towns in the state, but the city is just getting started. Construction has begun on the New Brunswick Performing Arts Center, an exciting project which will help cement the city’s “theatre row” as a premier destination for the arts.

    The new arts center will be home to George Street Playhouse, Crossroads Theatre Company, American Repertory Ballet, and Mason Gross School of the Arts. Additional organizations may locate there in the future as well. The facility will feature two theater spaces, including a 465-seat lyric proscenium theater, designed to accommodate musical theater, dance, opera, and dramatic theater, with an 86-foot stage and an orchestra pit. It will also include a tower for suspended stage scenery and equipment and a trap system below the stage used for scenery effects. The smaller theater will seat 253 people and is designed for theatrical performances, smaller dance performances and lectures, as well as community and musical events. A new 344-space parking garage on an existing parking lot on Bayard Street, currently owned by the New Brunswick Cultural Center and TD Bank, is also part of the project.

    The $60 million project is being run by New Brunswick Development Corporation (Devco). In addition to the theatres, 207 residential units will be created in an 18-story apartment tower. With the State Theatre (and its 1847 seats) located next door, Livingston Avenue in New Brunswick will be home to great events nearly every night. Devco sees that as a great marketing angle for the apartments.

    According to Chris Paladino, Devco President, 80% of the apartments will be listed as market rate and 20% are listed as affordable. The latter will be marketed to the arts community.

    “We’re working with the Actors Guild with the goal of marketing the 20% affordable units towards people involved in the arts,” said Paladino. “Not only actors and musicians, but choreographers, poets, playwrights, visual artists, and people who work behind the scenes. We’re hoping to be able to rent about 40 of those apartments to people who are actively involved in the arts professionally.”

    Paladino says you only have to look as far as New York City to see a public/private partnership like this with the arts; noting projects like Carnegie Tower (which helped generate revenues for the major renovation of Carnegie Center) and apartments built on land owned by the Museum of Modern Art (MOMA) which aided an expansion of its gallery space.

    One of the most exciting aspects of the project from an arts organization perspective is the creation of five rehearsal spaces that are the same size as the actual stages for the arts center.

    “All of our organizations will not have to use the actual stage for rehearsal time - valuable time - until they do tech and dress rehearsal,” explained Paladino. “And they’ll be able to rehearse on a stage in a space that replicates where the performances will be. What used to happen is George Street Playhouse would rehearse on the stage, do their tech, do their dress rehearsal, do their run, break it down, and start all over. Well, we pick up several weeks in between when they’re not rehearsing in that space and are able to drop in two weeks of the ballet or opera or two weeks of something else.”

    Paladino estimates the setup will allow for about 80 additional performances to take place in the arts center and lead to somewhere between 60,000 and 100,000 additional arts patrons annually.

    Another exciting aspect of the project is the inclusion of Rutgers University’s Mason Gross School of the Arts. The arts center will give their students an opportunity to perform in a world-class setting in the downtown area and continues the school’s plan to update its facilities to match those of its Big Ten peers.

    “I think a lot of things that happened over the last couple of years have reenergized the university,” said Paladino. “Rutgers entering the Big Ten - both with its impact on athletics and academics, but also its impact on the City of New Brunswick and the amount of people who come to visit. At the same time, we’ve got a new president in Bob Barchi who was able to consummate the integration of the University of Medicine and Dentistry. So, there’s a general era of good feeling at the university. I think this administration has reached into the city wanting to be engaged. Taking Mason Gross, which has always been a high profile school and making it part of this redevelopment project, was an easy call by the administration.”

    Mason Gross has long wanted to launch a musical theater program, but lacked the production space to do so until the arts center opportunity was introduced. The new program will be launched in the fall 2019 semester with performances in the new arts center.

    “We’ve had great demand for musical theater over the years from prospective students, and we’ve regretted telling them we don’t offer it,” said Mason Gross School of the Arts Dean George B. Stauffer. “Several of our peer Big Ten universities, most notably Michigan, Northwestern and Penn State, have thriving programs. It’s time for Rutgers to end this shortcoming and create our own program.”

    Rutgers will provide $17 million towards the construction of the arts center. Other project partners include the City of New Brunswick, Middlesex County, the New Jersey Economic Development Authority, Pennrose Properties, and the New Brunswick Parking Authority. Together they combine to be one of the biggest public/private partnerships in New Jersey history.

    “I’ve been doing this a long time,” said Paladino. “And I’ve never seen more not-for-profit — Pennrose being our for profit partner — and governmental entities all rowing in the same direction to be able to pull off something that is transformational to the city and hopefully to the arts. Not only in New Brunswick, but in New Jersey.”

    Last edited by West Hudson; September 12th, 2017 at 10:19 PM.

  6. #336
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    Default Financing Set for Cultural Center Tower

    This article pegs the tower's height at 22 stories, not the 18 mentioned in the previous article.

    Financing for New Brunswick Performing Arts Center secured in $171M deal

    By NJBIZ STAFF, September 14, 2017 at 1:43 PM

    A rendering of the New Brunswick Performing Arts Center. - (RENDERINGS PROVIDED BY PENROSE/ELKUS MANFREDI ARCHITECTS)

    Financing for the hotly-anticipated New Brunswick Performing Arts Center has been secured.

    Penrose LLC, New Brunswick Development Corp., as well as the City of New Brunswick and County of Middlesex have finalized financing for downtown redevelopment at $171 million.

    The project will add 207 apartments, as well as update New Brunswick’s Theater Arts Community to modern facilities, among many other renovations as reported by NJBIZ earlier this year.

    CEO and Chairman for Penrose, Richard K. Barnhart, said in a release that 20 percent of the new units have been set aside to be marketed as affordable and are intended for people involved in the arts.

    Inside one of the NBPAC's theaters.

    “Our goal is to be able to provide to people who work behind the scenes to produce these performances the opportunity to live in some amazing apartments with connected access to where they work,” Barnhart said.

    Construction of the project is ongoing and units are expected to be available by Summer 2019.

    Upon completion, the development will deliver a 22-story, mixed-use building, a 462-unit theater, a 252-seat theater, 37,000 square feet of office space to be purchased by Middlesex County and Rutgers University.

    “This will be an iconic development for New Brunswick and New Jersey adding a rich cultural center to an already established hub for the performing arts,” Barnhart said. “The cultural spaces and mixed-income apartments will expand Pennrose’s commitment to New Brunswick. Pennrose has developed more than 700 market-rate, student and affordable units that to date in New Brunswick.”

    The development was also a New Jersey Economic Development Authority ERG tax credit recipient. Pillar Financial/Fannie Mae, Citibank, Investors Bank, Aegon and Rutgers University participated in the financing.


  7. #337
    Forum Veteran West Hudson's Avatar
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    Thumbs up Construction Starts on New Brunswick's 3rd Tallest Tower

    Hopefully there will be more high-quality projects like this in the near future. The Bravo supermarket and surrounding properties would make a great site for another large tower.

    $172M, 23-Story Theater Development Project Kicks Off In New Brunswick


    The project, expected to open in 2019, will be home to George Street Playhouse, Crossroads Theatre Company, American Repertory Ballet, and Mason Gross School of the Arts at Rutgers University-New Brunswick.

    Rendering of the New Brunswick Performing Arts Center, New Brunswick, NJ

    NEW BRUNSWICK, NJ—The City of New Brunswick and New Brunswick Development Corporation have broken ground on the New Brunswick Performing Arts Center project, a $172 million redevelopment initiative that officials say will transform New Brunswick’s Downtown Cultural Arts District.

    The New Brunswick Performing Arts Center is a public-private partnership among Devco, the City of New Brunswick, Rutgers University, Middlesex County, New Jersey Economic Development Authority, New Brunswick Cultural Center, Pennrose, LLC, and New Brunswick Parking Authority, and 11 other groups and organizations.

    The NBPAC initiative, a 450,000 square foot project that will be located on the site of the former George Street Playhouse and Crossroads Theater on Livingston Avenue in downtown New Brunswick, will continue to distinguish New Brunswick as a premier center for the performing arts.

    “The City of New Brunswick and its partner in redevelopment, Devco, will soon be ushering in a new era for our Cultural Center with the construction of these transformative facilities, further bolstering New Brunswick’s legacy as a place where the arts grow and thrive,” says Mayor Jim Cahill. “The New Brunswick Performing Arts Center is an example of Devco and our city’s expertise in leveraging public-private partnerships for maximum benefit to our community as we further our commitment to the arts, housing, economic development, education and job creation. We are excited to join and thank all our partners who have played an integral role in beginning this next chapter of history for our Cultural Center with this innovative and far-reaching project.”

    The innovative redevelopment project, which is expected to open its doors to the public in 2019, will be home to George Street Playhouse, Crossroads Theatre Company, American Repertory Ballet, and Mason Gross School of the Arts at Rutgers University-New Brunswick. NBPAC will attract and support arts professionals and organizations, sparking creativity and innovation across New Brunswick’s arts community.

    The new theater complex will include two state-of-the-art, proscenium-style theaters, designed to accommodate musical theater, dance, opera, and dramatic theater. The Lyric Theatre, which will seat 462 patrons, will feature an 86-foot stage, a 75-foot fly tower and a trap system, with an orchestra pit that will be able to accommodate 60-70 musicians. The playhouse, designed primarily for theatrical performances and smaller dancer performances, will have 252 seats and will feature a 60-foot stage and contemporary grid system for lighting and sound and will provide the NBPAC with additional flexibility for lecture, community, and musical events to be accommodated.

    In addition to the two theaters, the main building will also contain three rehearsal studios which will replicate the stage spaces of the two theaters inside the complex, helping maximize the use of the theater venues by providing access to rehearsal time off the main and second stages. Each studio will be designed to support dance, drama, music rehearsals, general classes, workshops and small public performances. The two floors above the theater complex will include 30,000 feet of office space and will be owned by the County of Middlesex, for use by arts organizations and potential private sector groups.

    “This is an extraordinary example of public-private partnership and a resource that will offer so much for students, artists, theatergoers, local businesses, the city, and the region,” says Robert Barchi, president of Rutgers University. “Rutgers is excited to be part of NBPAC, and we can’t wait to have our students learn and perform here.”

    Additionally, a 207-unit residential rental apartment tower will rise above the theater complex, featuring both market rate and affordable luxury apartment units, equipped with state-of-the-art appliances and finishes, 10-foot ceilings, and open floor plans. It will be owned and operated by Pennrose. The residential tower will also provide residents with access to a wide range of amenities, including an outdoor roof deck, a demonstration kitchen, work space, and a full fitness center. The New Brunswick Performing Arts Center development team anticipates partnering with The Actors Fund to market the new luxury units to graphic artists, actors, musicians, dancers and theater support personnel. A 344-space structured parking garage will also be developed on a former surface parking lot as part of the redevelopment project.

    “This project is a great example of what the public and private sectors can do when we work together toward a common goal of investing in our communities in ways that create jobs and promote economic activity,” says New Jersey State Senate president Stephen M. Sweeney. “The partnership of the State of New Jersey, New Brunswick, Rutgers University and Devco has helped to transform the city and the region. Arts and entertainment can be important components of a multi-dimensional approach to economic development because they contribute to the economy with construction and permanent jobs and as attractions for commercial activity.”

    NBPAC will provide significant economic benefits to the local community. The two new theaters will attract larger productions and accommodate more shows, and NBPAC estimates that more than 120 full-time equivalent jobs will become available when the facility opens, representing more than a 25% increase in the total number of individuals employed across New Brunswick’s nonprofit arts and culture organizations. Money spent by nonprofit arts and culture organizations and their audiences is expected to increase with the addition of NBPAC, driving growth in revenue for local businesses and merchants.

    “Middlesex County is a place that truly values and invests in our arts community, and that is why we are so very proud of our contributions to the New Brunswick Performing Arts Center,” says Middlesex County Freeholder director Ronald G. Rios. “This project will help my fellow Freeholders and me reach our goals of giving our residents opportunities to learn, to perform and to enjoy the arts in all its forms, and to boost economic development by making Middlesex County a destination for people from all over the Northeast Region to come for top quality arts and cultural programs and performances.”

    Last edited by West Hudson; October 9th, 2017 at 12:00 PM.

  8. #338
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    Question NJ Books Building??

    Does anyone know what's going on with the NJ Books building on Easton Ave and the site across the street? I was in New Bruns last night and noticed that the NJ Books store that was built just a few years ago has a construction fence around it (as if it's about to get demolished...?). And it looks like the long-vacant site across the street has some construction equipment on it and a construction fence around it. Anyone know what's going on? Both sites are only about a block from the train station...

  9. #339
    Forum Veteran West Hudson's Avatar
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    Default NJ Commits to Helping Fill The Hub

    I don't think there's anyone in NJ real estate who has gotten a higher percentage of equity for projects in the form of public funding than Chris Paladino. Between working with Rutgers, Middlesex County, and the state of NJ (EDA) I don't think anyone else comes close (the Barry Brothers, Kushners, Panepinto, Pozycki, etc.). Pretty amazing considering how far New Brunswick is from the region's two major international cities (NYC & Philly). The man is amazing, especially considering how long the others have been in business.

    From NJBiz:

    Murphy pledges 4 million-sq.-ft. innovation center in New Brunswick

    By Vince Calio, March 19, 2018 at 3:03 PM

    Gov. Phil Murphy announces the creation of “The Hub”, a new innovation and research center in New Brunswick. - (GOVERNOR'S OFFICE)

    Gov. Phil Murphy unveiled plans to construct a new, state-of-the-art incubator hub in downtown New Brunswick that will serve as a research and innovation facility.

    The site is owned by the city and being developed by the New Brunswick Development Corp. (DevCo), and is to be roughly 4 million square feet. According to an announcement by the city, the new hub will be situated next to the New Brunswick train station and will complement “recent residential, retail and entertainment growth and development in New Brunswick.”

    The development is in the early stages of planning, and will require multiple partners and sponsors. The state’s Economic Development Authority will oversee the initial planning and study for the site. The development falls in line with Murphy’s recent budget, in which he promised to create more innovation hubs in the state to foster new businesses.

    “For too long, New Jersey has been left out of the growing national innovation economy,” Murphy said in a prepared statement. “By creating a site where high-growth industry can thrive, New Jersey will begin to foster new ideas and take advantage of the once-in-a-generation chance to remake the state as an engine of economic opportunity.”


    Last edited by West Hudson; March 20th, 2018 at 09:10 PM.

  10. #340
    Forum Veteran West Hudson's Avatar
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    Jersey City/Harrison, NJ

    Exclamation J&J May Anchor The Hub

    Hopefully this is true so that they can get construction started soon. This is a great project to balance all of the residential construction with and create a real downtown core that could lead to additional mid- and high-rise construction.

    From NJBiz:

    EXCLUSIVE: J&J in talks to build incubator in new innovation hub

    By Vince Calio, March 22, 2018 at 3:08 PM

    Governor Phil Murphy announced the creation of “The Hub”, a new innovation and research center in New Brunswick on March 19, 2018. - (GOVERNOR'S OFFICE)

    Johnson & Johnson is negotiating to become the first tenant in a planned new innovation hub recently introduced by Gov. Phil Murphy.

    The pharmaceutical company hopes to construct a 35,000- to 40,000-square-foot incubation space in the new facility, to be built on a site in New Brunswick by 2019, multiple sources told NJBIZ.

    J&J, which is headquartered in New Brunswick, would make the business incubator part of its JLabs, a collection of eight incubators across the U.S., Europe and Asia. JLAbs has produced more than 200 startup companies and was designed to create “economic ecosystems” in communities by encouraging entrepreneurship, employment and economic growth.

    J&J company officials contacted by NJBIZ declined to comment on the prospect of setting up an incubator there. J&J is also headquartered in New Brunswick, so geographically at least, the move would make sense, said sources.

    After the event, J&J CEO Alex Gorsky said in a public statement: "New Brunswick is a natural location for this innovation hub. We recognize that transformational ideas come from everywhere, and the new discoveries and collaborations that will emerge from this hub will help change the trajectory of healthcare for patients worldwide. I applaud Governor Murphy, the City of New Brunswick and Rutgers University on this initiative to strengthen the business ecosystem in the State of New Jersey.”

    To be situated in downtown New Brunswick, the innovation hub will measure 4 million square feet, with 1.7 million square feet of working space. Partial support for the project is anticipated from Rutgers University and other academic and health care institutions in the state, a well-placed source said.

    The project is being developed by DevCo, and the state’s Economic Development Authority will oversee the initial planning and study for the site. DevCo officials declined to comment.

    Funding for the new facility is expected to include debt financing and contributions by the EDA, said an industry insider, who suggested “the space will probably attract multiple tenants before its construction is even complete.”

    Murphy touted the new space in his speech Monday, saying that it will allow New Jersey to compete with other states in business creation and retention.

    “For too long, New Jersey has been left out of the growing national innovation economy,” Murphy said. “By creating a site where high-growth industry can thrive, New Jersey will begin to foster new ideas and take advantage of the once-in-a-generation chance to remake the state as an engine of economic opportunity.”

    Correction: An earlier version of this story said J&J Board of Directors Chairman and CEO Alex Gorsky was at the innovation hub event. A company spokesman said that is inaccurate.

    Last edited by West Hudson; March 26th, 2018 at 11:21 PM.

  11. #341
    Forum Veteran West Hudson's Avatar
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    Jersey City/Harrison, NJ

    Thumbs up Another 20-Story Tower Approved for Downtown NB

    This was actually approved back in September, but I don't recall seeing it anywhere. The site is diagonally across the street from the Middlesex County Courthouse and a block away from the RWJ Wellness Center/Superfresh/parking deck.

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  12. #342
    Forum Veteran West Hudson's Avatar
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    Default The Hub Takes Another Step Forward

    Not surprisingly, it's starting to look like Rutgers will be both financing and taking significant space in this project.


    EDA takes formal steps to support New Brunswick redevelopment site

    May 14, 2018

    A rendering of The Hub @ New Brunswick — Courtesy: New Brunswick Development Corp. and Elkus Manfredi Architects

    By Joshua Burd

    State officials and the New Brunswick Development Corp. will begin efforts to strategize and craft a financial model for a redevelopment site in New Brunswick, where Gov. Phil Murphy has called for creating a campus for research and innovation.

    The state Economic Development Authority on Friday approved an agreement with the developer, also known as Devco, to prepare a preliminary assessment and strategy for the site known as The Hub @ New Brunswick. Those steps include “reviewing existing operating models and best practices, establishing a financial model and developing high-level value propositions and partnership arrangements.”

    According to the EDA, the work will inform a final set of recommendations concerning the 12-acre site, which borders the New Brunswick train station and is approved for up to 4 million square feet of mixed-used development. The EDA and Devco will jointly fund the effort.

    “Today, New Jersey is taking another step forward in recapturing its reputation as a hub of innovation,” Murphy said in a prepared statement. “The actions taken by the EDA will help grow new innovative companies, advance new ideas and generate new economic opportunities for our state.”

    Murphy announced in March that the state would formally support The Hub, which is years in the making as a project by Devco. As a result, the state and other business leaders in New Brunswick could play a significant role in bringing tenants to the property.

    The site includes a shovel-ready, four-acre parcel that is approved for more than 2 million square feet of commercial, research and retail space. On Friday, Murphy said the project “represents the opportunity for New Jersey to create incubator and research space for next-generation companies and academic research facilities and attract corporate entrepreneurial tenants.”

    As part of its monthly board meeting, the EDA also approved a $2 million limited partnership investment in Edison Partners IX, a venture fund formed in 2018. The fund supports growth-stage, software and technology-enabled companies with revenues between $5 and $25 million and typical employment of 40 to 50 personnel at the time of initial investment.

    Previous funds spearheaded by Edison Partners, in which the EDA has also invested, have produced growing New Jersey-based companies such as Zelis in Bedminster and Billtrust in Mercer County.

    “A successful innovation economy requires strong public-private partnerships and a focus on talent, capital, and real estate,” said Tim Sullivan, the authority’s CEO. “Through today’s actions, the EDA is helping to advance this vision to reclaim New Jersey’s leadership in innovation.”

    Last edited by West Hudson; May 14th, 2018 at 09:49 PM.

  13. #343
    Forum Veteran West Hudson's Avatar
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    Jersey City/Harrison, NJ

    Thumbs up Two Big Stories This Week

    The two big stories for New Brunswick redevelopment this week were the new Rutgers/RWJ partnership and the announcement that construction has officially started on the new 22-story tower next to Rockoff Hall.

    RWJ/Rutgers will be constructing new medical research/training buildings in New Brunswick together:

    Landmark Properties is constructing the new 22-story student housing/apartment tower between Rockoff and the Heldrich hotel/condos:

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