This building rates a 10 in my book. Art deco RULES!
Yes, the RCA neon was much more attractive. And for me, 30 Rock will probably always be the RCA building.
The observation deck was terrific, and I went there many times in the 70s and early 80s. Unknown why this was closed. Perhaps this was done to facilitate installation of microwave antennae.
I hope I look this good 70 years on.